The FOK DUB Tees arrived Wed. I biked home to find Maile and Anais on the front step wearing theirs.
Here’s Maile posing in the women’s purple swoop neck.
Here I am wearing the men’s army green.
I’m thrilled to find my first review of FOK DUB in April’s edition of The Music Initiative.
And that the reviewer got the beach feel is great validation that it’s coming across the way I’d hoped. There are a few good quotes to pull out.
Jason Molin delivers a chill album perfect for a day at the beach.
The final instrumental song “Lub Dub” transports you to a live performance on the beach, with a drink in your hand and feeling the breeze through your hair.
Just like any woman’s favorite dress, FOK DUB is a perfect day to night album.
Thanks Becca Finley and thanks JT!
Check out all the rad covers Chrysy made! Hers are the spray-paint, mine are the sharpie.
And checkout the animated gif that P made!
Disks being mailed out now y’all!!! Each one custom designed.
Midem posted a concise summary of the direct to fan model. And I like the SlideShare format for sharability (for what would typically be a pdf or doc), though they could have broken up the text a bit and not made the font so small. Best viewed fullscreen.
How did Obama do it? Here are five easy steps to a dynamite campaign.
“The market for something to believe in is infinite.” – Macleod
The Rules Of Engagement
Short and sweet: Believe in your cause, spread the word, make it urgent, power to the people, and report from the front-line.
The Rules of En-J-ment
In a nutshell: Make music, post songs, live for deadlines, share and engage with fans, always be broadcasting cool new stuff. Break!
I’ve got 5 months to make an album and 6 to sell it. I’ve got 8 songs picked for a theme and want it to be a soul album called Folk Dub for its personal funky acoustic beach reggae feel. Songs stripped down to rhythmic essence adorned with funky jazzy bass, guitar, organ, horns, and back-up singers. Bob Marley and Stevie Wonder and Jobim. Manu Chao, D’Angelo, U2/Eno/Lanois.
My boss Dave told me last week that a reporter from the Statesman had called inquiring about sources for an article on crowd-funding, and that he’d referred him to me. So I met Barry for an interview, and Deborah for a photoshoot later in the week, and this morning the article is on the frontpage of the business section of the paper: Crowdfunding is the new creative way to finance movies, CDs and more
I was quoted:
“It was the most valuable thing I’ve ever done as a musician,” Molin said. “It made me ask something of my fans. And before I could ask something of my fans, it made me figure out what my value proposition was. … What am I offering, and what are people getting in return?”
Molin, 38, said he realized he needed “to stop looking for new fans and trying to get new people interested; you’ve got 100 people who like you already. Make them happy.”
“This is really part of the whole do-it-yourself, social media promise, which is that you don’t need a record label any longer, you are not waiting to be discovered, you’re not waiting to get picked,” Molin said. “Reject the tyranny of ‘picked’ and pick yourself.”
That last bit about rejecting the tyranny of picked is straight up Seth Godin. Thanks Seth!